PepsiCo Cuts North American Snack Prices 15 Percent as Sales Stay Flat

The company reported a price reduction on core brands in the second quarter while revenue growth held only through zero-sugar products.

PepsiCo lowered prices on Lay's and Doritos by 15 percent in North America during the second quarter. Sales volumes did not rise in response. The move came as inflation held at 4.2 percent and gasoline prices continued to squeeze household spending.

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