SAG-AFTRA Pushes Opt-Out Campaign Against Meta's Default Use of Instagram Photos in Muse Image

The union's call highlights Meta's ongoing practice of ingesting public social media content for AI training unless users intervene manually.

SAG-AFTRA is directing members and the broader public to take immediate steps to remove their Instagram photos from Meta's Muse Image training pipeline. The union's statement frames the feature as operating without explicit consent, drawing on the vast repository of public posts that Meta already controls through its platform.

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